How to create the best packaging for your customer

Packaging is the first thing your customer sees when they receive a shipment from you. What can you do to make your packaging memorable?

1. Make your branding clear

Your logo and colors are your face. Make your branding obvious so customers know who you are when they see your product.

2. Follow the 3Rs rule

Reduce, recycle and reuse. Reduce waste by using recycled products. Design your packaging so it can be recycled in most areas. And make your package reusable – consider how your customers can use your boxes after shipping.

3. Unboxing experience

That magical moment when a customer opens your package… Make it even more magical! Remember how popular unboxing videos are on YouTube? Think about how you can make it more interactive and enjoyable for your customer.

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